To start earning money on Facebook, the number of followers you need varies depending on the monetization method. Here are some general guidelines:
- Affiliate Marketing: You can start promoting affiliate products with a relatively small following, but having at least 1,000 followers is recommended.
- Selling Products: To set up a Facebook Shop, you don’t need a specific number of followers. However, having a sizable following can increase your chances of making sales.
- In-Stream Ads: To monetize your videos with in-stream ads, you need at least 10,000 followers and 30,000 1-minute views on videos that are at least 3 minutes long in the last 60 days.
- Paid Subscriptions: To offer paid subscriptions, you need at least 10,000 followers and 500,000 post engagements or 180,000 watch minutes in the last 60 days.
Keep in mind that these are general guidelines, and Facebook’s monetization policies can change over time. Additionally, having a large following is not the only factor in determining your earning potential on Facebook. Engagement, content quality, and niche relevance also play important roles.
Sources:
- Facebook for Business: “Monetization Policies”
- Facebook Creator Monetization Policies: “In-Stream Ads”
- Facebook Help Center: “Paid Subscriptions”
- Influencer Marketing Hub: “How Many Followers Do You Need to Make Money on Facebook?”
- AdEspresso: “Facebook Monetization: A Complete Guide”
